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  • ·Helmut Lang pre-Fall 2024 ad campaign fashion editorial
BrandHelmut Lang
Projectpre-Fall 2024 Ad Campaign
Model seated wearing a black and white patterned shirt and dark boots against a modern white background

Helmut Lang pre-Fall 2024 Ad Campaign 2025

Associated creatives

Daniel Shea
Daniel SheaPhotographer
 Africa Garcia
 Africa GarciaModels
Senganne-Ahmed Richards
Senganne-Ahmed RichardsModels
Jason Rider
Jason RiderStylist
Ryan Mitchell
Ryan MitchellHair
Yumi Lee
Yumi LeeMakeup
Piotr Chamier
Piotr ChamierCasting Director

Tags

woman wearing black and white shirtwoman in patterned shirtblack and white shirtpatterned shirtwoman seatedwoman

Description

This fashion editorial image from the Helmut Lang pre-Fall 2024 ad campaign was photographed by Daniel Shea with styling by Jason Rider. The frame features a model seated in a contemporary setting with a clean, minimalist white backdrop. The subject wears a striking black and white patterned shirt with contrasting stripes and dark boots. Hair was styled by Ryan Mitchell and makeup by Yumi Lee, with casting directed by Piotr Chamier.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Pure White (50%)
Jet Black (50%)

Background

White Seamless

Context

Advertising Campaign