Gucci Holiday 2024 Chapter 2 & 4 Ad Campaign 2024

Description

Captured by photographer Anthony Seklaoui for Gucci's Holiday 2024 ad campaign, this vertical portrait features a female model standing outdoors at night amidst falling snow. She wears an intricate, patterned grey double-breasted coat and carries a metallic gold shoulder bag with a chain strap. Directional lighting illuminates her from the front against a dark sky and snow-dusted ledge, highlighting the detailed textures of her apparel and accessories.

Style

Editorial, Vertical, Clean

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Snowfield

Context

Advertising Campaign