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Brand
Gucci
ProjectHoliday 2024 Chapter 2 & 4 Ad Campaign
Kendall Jenner wearing a cream knit hood and patterned top against a snowy mountain backdrop for Gucci Holiday 2024 campaign

Gucci Holiday 2024 Chapter 2 & 4 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Marcell Rev
Marcell RevDirector
Anthony Seklaoui
Anthony SeklaouiPhotographer
Dakota Johnson
Dakota JohnsonModels
Kendall Jenner
Kendall JennerModels
Mark Foster
Mark FosterModels
Addison Soens
Addison SoensModels
Violet Hume
Violet HumeModels
Kirsty Hume
Kirsty HumeModels
and Diane Chiu
and Diane ChiuModels
Francesca Burns
Francesca BurnsStylist
Shay Ashual
Shay AshualHair
Diane Kendal
Diane KendalMakeup

Tags

kendall jennerkendall jenner portraitkendall jenner winter campaignwoman in cream knit hoodcream knit hoodknit hoodgrey patterned toppatterned topgucci campaign

Description

Kendall Jenner is captured in a close-up portrait for the Gucci Holiday 2024 Chapter 2 and 4 Ad Campaign, photographed by Anthony Seklaoui with art direction by Riccardo Zanola. She wears a thick cream-colored knit hooded cowl paired with a grey patterned top featuring repeating logo motifs. The lighting is soft and natural, emphasizing the fine texture of the winter knitwear. In the background, a snowy mountain landscape is softly blurred, enhancing the cold-weather seasonal narrative. The creative direction was overseen by Gucci Creative Director Sabato De Sarno, with styling by Francesca Burns, hair by Shay Ashual, and makeup by Diane Kendal.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (50%)
Medium Grey (50%)

Background

Mountain

Context

Advertising Campaign