BrandGucci
ProjectFall 2024 Ad Campaign

Gucci Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from the Gucci Fall 2024 ad campaign features a model seated sideways on a white metal-frame chair against a plain white studio background. The model wears a dark blue sheer lace slip dress with delicate spaghetti straps and intricate floral lace detailing along the bodice. She holds a structured burgundy patent leather handbag by its short strap, resting it near her knee. Large white serif typography reading Gucci overlays the center of the composition horizontally. The lighting is bright and clean, casting soft shadows and highlighting the glossy texture of the handbag and the translucent layers of the dress.
Style
Editorial, Vertical, Clean
Industries
Luxury Fashion Houses
Color
Navy (60%)
Burgundy (40%)
Background
White Seamless
Context
Advertising Campaign






