Gucci Fall 2024 Ad Campaign 2024

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This image from the Gucci Fall 2024 ad campaign features model Loli Bahia seated on a modern black wire chair against a plain white studio backdrop. She wears a black lace and velvet slip dress with delicate straps. Large white serif typography spelling the brand name is overlaid horizontally across the center of the frame. The portrait is captured with soft directional lighting, emphasizing the textures of the lace trim and the clean minimalism of the setting.