Brand

Sir The Label Amanda Murphey for SIR. Eyewear 2025
Associated creatives
Tags
Description
This striking vertical close-up portrait features model Amanda Murphey captured for the SIR. Eyewear campaign. She wears thick black rectangular sunglasses with subtle reflections in the lenses and prominent silver sphere earrings that catch the light. Her dark hair is neatly slicked back, complementing a dark top with a zipped collar. The composition is set against a glossy, deep red background that provides a vibrant contrast. Shot by photographer Simon Eeles, with creative direction by Nikki Campbell and Sophie Coote, fashion styling by Karla Clarke, hair by Joel Forman, and makeup by Jasmine Abdallaoui.
Style
Editorial, Vertical, Clean, Glossy
Techniques
Flash
Industries
Eyewear
Color
Jet Black (70%)
Silver (metallic) (30%)
Background
Solid Colour
Context
Advertising Campaign

