Purple Magazine
Purple Magazine's provocative fashion editorials and art culture features across print media
Featured Purple Magazine projects
This week's top Purple Magazine projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Purple Magazine · Gigi Hadid
In the latest fashion editorial for Purple Magazine titled Women want peace, photographer Brianna Capozzi captures a profound tension between the raw, unpolished world of the outdoors and the meticulously constructed nature of high fashion. This series leans into an artistic, organic aesthetic that rejects traditional studio gloss in favor of dappled natural light and the unpredictable texture of woodland environments. Central to the project is Gigi Hadid, who embodies an ethereal, grounded sensibility through poses that challenge the stillness of the landscape. With creative direction and styling by Delphine Danhier, the editorial experiments with sharp, high-contrast imagery, utilizing an analogue film technique that imbues each frame with a tactile, timeless quality. From the striking juxtaposition of voluminous, feather-like white gowns against rocky streams to the surreal inclusion of a detached car door in a grassy clearing, the project masterfully navigates the boundary between classic editorial minimalism and avant-garde abstraction. The collaboration between the casting vision of Rachel Chandler and the intricate styling choices results in a visual narrative that feels both deeply meditative and intentionally disruptive. This collection proves that when the structure of designer fashion is stripped of its urban context, it reveals a new, visceral language of serenity that is both haunting and undeniably compelling, marking a distinct evolution in contemporary fashion storytelling.
Project Purple Magazine · Mona Tougaard
In this expansive fashion editorial for Purple Magazine, model Mona Tougaard serves as the singular, magnetic force behind a series of striking visual narratives. Through a masterful blend of editorial minimalism and deliberate portraiture, the project explores the interplay between sculptural fashion and the human form. Under the lens of photographer Davit Giorgadze, Tougaard transitions seamlessly between high-concept styling and raw, grounded intensity. The visual language of the shoot leans into an aesthetic of refined restraint, utilizing both studio strobe and natural light to emphasize the tactile quality of high-end materials, from smooth leathers to intricate, crystal-encrusted headpieces. With fashion direction by Laëtitia Gimenez Adam, the imagery remains sharp and graphic, supported by the meticulous hair styling of Joey George and the precise makeup application by Dick Page. Whether captured against a sterile, white seamless backdrop or within the brooding depth of a stark black set, Tougaard maintains a statuesque presence that defines the essence of modern luxury fashion. Each frame serves as a study in composition, utilizing long, clean lines and monochromatic palettes to elevate the garments into art. From the dramatic draping of asymmetric silhouettes to the enigmatic gestures highlighted by Dawn Sterling’s nail artistry, this editorial showcases a sophisticated dialogue between the model and the lens, reinforcing a clear and timeless creative vision.
Project Purple Magazine · Saint laurent summer 26
For the Saint Laurent Summer 26 feature, Purple Magazine delivers an evocative editorial masterclass that masterfully bridges the gap between structured luxury fashion and raw, urban storytelling. Photographed by the iconic duo Inez and Vinoodh, the campaign captures model Caitlin Soetendal in a series of striking frames that lean into both high-contrast industrial environments and the serene, symmetrical geometry of the Jardin des Tuileries. The visual narrative is defined by a sense of deliberate movement and grandiosity, anchored by Olivier Schawalder’s work on the model’s signature voluminous, curly hair and the precise, polished beauty direction from makeup artist Lucy Bridge. By juxtaposing dramatic, oversized ruffles and sheer, layered fabrics against the stark concrete of underground parking garages and classical stone statuary, the imagery creates a compelling tension between the avant-garde silhouette of the garments and their environment. These editorial portraits utilize natural light to emphasize the deep texture and rich sheen of the seasonal collection, ensuring that every layer of fabric feels tactile and alive. Through a masterful blend of cinematic wide-angle shots and intimate studio strobe portraits, the project presents a sophisticated, multifaceted vision of modern style that feels both timeless and undeniably rooted in the contemporary luxury fashion landscape.
Project Purple Magazine · Duran Lantink
This fashion editorial for Purple Magazine showcases the avant-garde designs of Duran Lantink through a series of surreal, minimalist compositions. Photographed by Mark Borthwick, the project explores deconstructed silhouettes and tactile knitwear, transitioning from high-key studio setups to expansive outdoor landscapes. Fashion direction by Laëtitia Gimenez Adam emphasizes the sculptural nature of the garments, often blurring the line between wearable clothing and abstract forms. The imagery frequently employs analogue film techniques, incorporating elements such as multiple exposure, soft natural light, and intentional light leaks to ground the surrealist aesthetic in a documentary-style realism. Featuring model Noor Khan, the production includes hair styling by Pawel Solis and makeup by Sara Fonseca, with casting direction by Simone Schofer.
Project Purple Magazine · The Analog Issue
Purple Magazine presents 'The Analog Issue', a fashion editorial focused on avant-garde tailoring and sculptural silhouettes. The series features model Mila van Eeten captured in a minimalist studio environment, highlighting architectural garments with geometric volume and intricate pleating. Photographed by Johan Sandberg with styling by Naomi Itkes, the work utilizes monochrome tones to emphasize the texture and shape of the collection. The production features hair styling by Nicolas Philippon and makeup by William Bartel, with casting by Alexandra Sandberg.
Project Purple Magazine · A TACTILE MANIFESTO
Purple Magazine presents A Tactile Manifesto, a fashion editorial series that leans into clean lines and structural tailoring. Captured by photographer Suffo Moncloa, the series features model Bodine Van Galen across a range of monochrome portraiture. Styling by Shotaro Yamaguchi emphasizes heavy wools, capes, and structured suiting against both minimalist seamless backdrops and architectural textures. The project utilizes analogue film to capture the intricate surfaces of the garments. With hair by Pierre Saint Sever and makeup by Porsche Poon, the editorial aesthetic maintains a focus on form and material. Casting was directed by Emilie Åström.
Project Purple Magazine · The Analog Issue
Purple Magazine's The Analog Issue features a series of fashion editorials centered on clean silhouettes and minimalist studio composition. Photographed by Patrick Bienert and styled by Joseph Ecorchard, the project leans into nostalgic and desaturated tones to create a tactile aesthetic. Through a series of portrait and gesture-focused shots, the editorial prioritizes fabric texture and subtle tonal gradients against neutral white backdrops. With art direction from Editor-in-Chief Olivier Zahm and casting by Julia Lange, the visuals feature models Paul Hameline and Anna Robinson. The project utilises soft lighting and analogue film techniques to reinforce its vintage-inspired editorial direction, with hair styling by Pierre Saint Sever and makeup by Eny Whitehead.
Project Purple Magazine · Eckhaus Latta FW24, Backstage NYFW
Photographed by Darío Castillo for Purple Magazine, this editorial series captures the frenetic, raw energy of the Eckhaus Latta FW24 presentation at New York Fashion Week. The collection of images moves beyond the polished runway to document the intimate, unvarnished preparation space. Through an analogue lens, the work channels a documentary-style aesthetic characterized by deliberate grain and high-contrast lighting. Castillo emphasizes the utilitarian industrial setting of the backstage environment, utilizing natural light from expansive grid windows alongside direct flash to maintain an authentic, snapshot-like atmosphere. The project offers a behind-the-scenes perspective on the styling process, showcasing the collection's textured knits, layered sheer garments, and avant-garde silhouettes within a gritty, candid narrative.
Project Purple Magazine · Elena Velez FW24, NYFW
Purple Magazine documents the Elena Velez FW24 presentation at New York Fashion Week through an editorial lens. Photographed by Darío Castillo, the series captures the raw energy of the event, leaning into an analogue film aesthetic that prioritizes candid moments and backstage intimacy. The collection of imagery utilizes low-key, chiaroscuro lighting and gritty textures to highlight the theatricality of the collection. From detailed shots of sculptural footwear and elaborate updos to atmospheric reportage of models in the candlelit venue, the project maintains a consistent documentary focus throughout the show.
Project Purple Magazine · JW ANDERSON, S/S 2025, MFW
Captured for Purple Magazine, this editorial series presents the JW Anderson Spring/Summer 2025 menswear collection. Photographer Nick Soland documents the runway-adjacent looks against a neutral studio backdrop, maintaining a clean aesthetic that emphasizes the architectural tailoring and voluminous silhouettes of the garments. Fashion editor Benjamin Bruno leads the styling, showcasing a range of textures from glossy quilted outerwear and intricate knitwear to statement accessories. The portraiture series features hair by Anthony Turner and makeup by Lynsey Alexander, utilizing soft directional and natural light to define the sculptural proportions of the collection.
Project Purple Magazine · EMPORIO ARMANI, S/S 2025, MFW
Purple Magazine documents the Emporio Armani Spring/Summer 2025 menswear presentation at Milan Fashion Week through a comprehensive editorial series. Captured by photographer Nick Soland, the project highlights the season's collection through both backstage reportage and controlled studio portraiture, emphasizing Giorgio Armani’s focus on relaxed tailoring, utility-inspired silhouettes, and artisanal accessory integration. The series features hair styling by Roberta Bellazzi and casting directed by Geremia Schiano. Employing a mix of clean studio compositions and atmospheric analogue film photography, the work captures the textures of linen-blend fabrics, structured leather harnesses, and cylindrical bags against deep, gathered curtain backdrops. The editorial channels a grounded, earthy aesthetic, utilizing soft, directional lighting to draw out the nuanced details of the menswear.
Project Purple Magazine · Patti Smith x Soundwalk Collective x Kurimanzutto
Purple Magazine documents the collaborative art project between Patti Smith, Soundwalk Collective, and Kurimanzutto in this series of editorial and documentary photographs. Captured by photographer Darío Castillo, the images move between intimate, candid portraits of cultural icons like Patti Smith and Willem Dafoe and detailed observations of the collective's immersive exhibition space. The project leans into an analogue film aesthetic, utilizing high-contrast monochrome grading to emphasize the raw textures of the installation’s mixed media collages, archival documents, and layered manuscript pages. The photography frames the exhibition as an atmospheric environment, focusing on the interplay of natural light, shadow, and projection to document the narrative style of the gathering.
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