Players
Featured Players projects
This week's top Players projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Players · Pedri by William Arcand
In a striking convergence of professional athletics and high-end editorial fashion, photographer William Arcand captures Spanish midfielder Pedri through a lens that transcends traditional sports portraiture. Working alongside creative director Ricardo Gomes, this project strips away the noise of the pitch to focus on the athlete as a singular, cinematic figure. The series masterfully employs a sophisticated interplay of lighting techniques, moving from the deliberate, even diffusion of studio strobes to the intense, mood-driven aesthetic of low-key chiaroscuro. By utilizing a desaturated palette and dramatic shadows, Arcand emphasizes both the architectural structure of the luxury apparel—including Dior tailoring—and the contemplative nature of the subject himself. The work leans into a refined minimalism, with stylistic touches like oversized leather jackets and high-collar tracksuits contributing to a visual narrative that feels as much at home in a high-fashion glossy as it does in a sporting context. Under the editorial guidance of Carine Roitfeld and fashion editor Marco Drammis, every composition acts as a study in poise and texture. The result is a portrait series that feels both contemporary and timeless, successfully elevating the athlete's public persona into a piece of visual art that highlights the raw, human element beneath the professional veneer, all while maintaining a consistent and elevated editorial standard throughout.
Project Players · Stone Island x New Balance
The Stone Island x New Balance campaign is a masterclass in atmospheric sportswear storytelling, blending utilitarian grit with high-fashion editorial sensibilities. Captured through the lens of photographer Ricardo Gomes, the imagery leans heavily into a cinematic, low-key chiaroscuro aesthetic that underscores the technical prowess of both iconic brands. By utilizing dramatic natural light and sharp studio strobes, the campaign elevates functional apparel—ranging from iridescent utility jackets to minimalist jerseys—into a study of form, movement, and shadow. Stylist Jon Morales curates a cohesive, earth-toned palette that feels grounded in an industrial environment, while movement director Joe Grey Adams injects a kinetic energy into the frames. The visual narrative relies on a sophisticated use of motion blur and long exposure techniques to convey athletic performance, contrasted against static, intense portraits. With additional grooming precision by makeup artist Kosei Kitada, the visuals feel raw yet meticulously polished. The work deftly avoids traditional product-shot clichés, instead favoring a moody, immersive world where the metallic sheen of technical fabrics meets the stark, concrete reality of the setting. This collaboration succeeds by treating high-performance streetwear as an extension of the human silhouette, resulting in a series that feels as much like an art project as it does a definitive statement on contemporary style and modern sportswear design.
Project Players · Players x Gucci Winter Special
Players and Gucci collaborate on this seasonal campaign, a fashion editorial project capturing luxury winter sportswear through a series of dynamic studio and outdoor portraits. The work centers on the juxtaposition of technical snow gear and high-fashion accessories, utilizing a polished, editorial aesthetic to highlight brand motifs. Photographed by Richie Talboy, the campaign features models Akuol Deng Atem and Nathanael Moge across varied environments, ranging from simulated overcast terrains to minimalist studio setups. Fashion stylist Patrick Welde curates the athletic layering, supported by set designer Sylvain Cabouat, whose contributions include sculptural ice elements and structural props. The project employs a mix of hard light for dramatic, high-speed freeze action and soft light to emphasize crisp fabric textures.
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