Magda Butrym
Magda Butrym's architectural tailoring, tactile crochet and luxury fashion campaigns
Featured Magda Butrym projects
This week's top Magda Butrym projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Magda Butrym · Magda Butrym Lookbook Fall Winter 2024
The Magda Butrym Fall Winter 2024 lookbook presents a monochromatic study in structural tailoring and tactile contrast. Photographed by Vitali Gelwich, the series balances high-contrast, low-key chiaroscuro lighting against clean, minimalist studio backdrops to highlight the collection's focus on leather textures, oversized silhouettes, and recurring floral motifs. Art direction by Katarzyna Śledź and styling by Jacob K anchor the project’s aesthetic, utilizing a restrained palette of scarlet red and monochromatic black and white. The imagery emphasises the intricate detailing of head coverings and fringe work, captured through both precise, clean editorial shots and candid documentary-style glimpses into the production environment. Casting by Alfredo Bisciotti and Piergiorgio Del Moro rounds out the presentation, with hair by Claire Grech and makeup by Min Kim providing the finishing polish.
Project Magda Butrym · Magda Butrym Pre-Fall 2025
The Magda Butrym Pre-Fall 2025 campaign presents a sharp, minimalist exploration of texture and silhouette. Captured by Tatiana and Karol, the collection imagery leans into a clean editorial aesthetic, utilizing a bright, high-key studio environment to highlight the structural complexities of the garments. The photography places a strong emphasis on tactile contrasts, pairing heavy leather and distressed materials with delicate lace and intricate crochet patterns. Featuring models Abuk Manyang Adeer, Gal Dahan, Olga Holinka, and Tara Falla, the series is anchored by a cohesive visual language of slicked-back hair by Pawel Solis and minimalist makeup by Marianna Yurkiewicz. Across both lookbook and commercial product imagery, the work maintains a focus on sculptural form, utilizing soft, diffused lighting to define the draping, ruching, and subtle hardware details that define the seasonal collection.
Project Magda Butrym · Ready to Cruise Summer Campaign
The Magda Butrym Ready to Cruise Summer Campaign presents a collection of swimwear and seasonal apparel through an editorial lens. Captured by photographers and videographers Tatiana and Karol, the series features model Paulina Kube in a sequence of coastal and rugged outdoor settings. Utilizing natural light and a focus on clean, organic textures, the campaign highlights the intricate details of the pieces, including floral fabric appliques, crochet headwear, and ribbed textiles. Makeup artist Sophia Kossada complements the visual narrative, which balances a serene, coastal atmosphere with the raw, earthy elements of rock and sand surfaces.
Project Magda Butrym · Magda Butrym Pre-Fall 2024
The Magda Butrym Pre-Fall 2024 campaign presents a focused study in texture and silhouette within the luxury fashion sector. Shot against a stark, minimalist studio backdrop, the editorial imagery emphasizes the tactile qualities of the collection, from intricate crochet needlework and lace florals to structured black leather tailoring. Photographed by Tatiana and Karol with art direction by Katarzyna Śledź, the series leans into a clean, editorial aesthetic that prioritizes sharp lines and refined accessorising. The visual narrative highlights specific design elements like metallic hardware, glossy patent footwear, and sculptural knitwear, maintaining a consistent commercial lookbook sensibility throughout. Styling details, including hair by Sebastien Richard and makeup by Marianna Yurkiewicz, complement the modern, polished tone of the apparel. Production for the campaign was handled by Lukasz Dudek, featuring models Aneken Zaldivar and Elisa Nijman.
Project Magda Butrym · Magda Butrym F/W 2024
The Magda Butrym Fall/Winter 2024 campaign presents a rigorous study in sculptural silhouettes and high-end texture. Through a series of editorial and commercial compositions, the collection explores the intersection of architectural tailoring and minimalist staging, utilizing a clean, neutral-heavy palette to anchor the intricate detailing of the brand's latest designs. Photographed and directed by Tatiana and Karol, the imagery shifts between intimate, low-key portraits and high-contrast studio shots. The work highlights a deliberate focus on craftsmanship, ranging from the tactile depth of faux-fur and shearling outerwear to the precise metallic accents found on footwear and accessories. Featuring models Emmy Kruger, Lilou Le Sergent, and Mauve Dupuy, the campaign employs a cohesive aesthetic characterized by minimalist staging and clean lighting. Hair styling by Michael Delmas and makeup by Marianna Yurkiewicz provide a refined polish to the portraiture, allowing for the interplay of vibrant color and stark monochrome backgrounds. This series serves as an expansive look at the season’s accessory-focused narratives and refined accessory design.
Project Magda Butrym · Magda Butrym Pre-Fall 2025
The Magda Butrym Pre-Fall 2025 collection campaign highlights the brand's commitment to architectural tailoring and sculptural forms. Through a series of studio-based portraits, the collection explores a interplay of textures, contrasting heavy leathers and knitwear with delicate lace, sheer fabrics, and floral silk elements. Directed by Tatiana and Karol, the editorial imagery leans into a minimalist aesthetic, utilizing a clean seamless backdrop to focus attention on the intricate garments. Fashion editor Jacob K leads the styling, supported by hair stylist Damien Boissinot and makeup artist Min Kim, who together establish a polished and sharp aesthetic. The imagery employs clean, directional lighting to define the silhouettes, from structured coats to intricate peplum dresses, captured with an editorial focus on high-fashion lines.
Project Magda Butrym · NYC
Magda Butrym explores urban aesthetics in this fashion editorial project, NYC. The series captures model Jac Jagaciak across both street-level environments and minimalist studio sets, highlighting the house's signature approach to intricate texture and sculpted silhouettes. Photographers Tatiana and Karol utilize a mix of gritty analogue-inspired monochrome compositions and high-contrast natural light to frame the collection. With fashion styling by Elly Mcgaw and makeup by Ingeborg, the visuals document the garments against classic New York architectural backdrops and refined studio environments, emphasizing clean lines and ornate detailing.
Project Magda Butrym · Magda Butrym Resort 2027 Lookbook
The Magda Butrym Resort 2027 lookbook masterfully balances the brand's signature architectural precision with an accessible sense of ease. Captured with a sharp, editorial eye by photographer Mark Kean, the series serves as a definitive exploration of seasonal luxury fashion. The imagery leans into a minimalist aesthetic, utilizing a controlled, seamless studio backdrop that forces the viewer to engage directly with the intricate textures of structured leather blazers, voluminous faux fur, and delicate silk slip dresses. Jacob K’s styling choices bring a cohesive narrative flow to the collection, expertly pairing sharp tailoring with whimsical accents like pearls and floral motifs. The creative vision is anchored by model Apolline Rocco Fohrer, whose composed, portrait-focused presence is elevated by Tom Wright’s polished hair styling and Lucy Bridge’s deliberate, bold red lip, which provides a striking visual anchor throughout the lookbook. By employing professional studio strobe lighting, the project achieves an even, high-end finish that prioritizes clarity and material integrity over busy environments. This editorial endeavor functions as more than a standard catalogue; it is a refined exercise in modern luxury branding, demonstrating how minimalist staging can amplify the personality of garments while maintaining an elegant, sophisticated rhythm suitable for a global fashion house portfolio.
Project Magda Butrym · Magda Butrym Bridal Edit 2026 Loobook
For its 2026 Bridal Edit, Magda Butrym masterfully sidesteps the traditional tropes of wedding attire, opting instead for a cool-headed approach that resonates with the modern luxury fashion consumer. The lookbook captures an effortless intersection of high-end tailoring and intimacy, leaning heavily into a refined editorial aesthetic. By favoring stark, clean backgrounds, the creative team ensures that the intricate eyelet lace detailing and scalloped hemlines of the collection remain the primary focal point of each frame. The imagery utilizes natural light with surgical precision, allowing soft, geometric shadows to dance across the fabric, which highlights the structural integrity of the garments while maintaining a sense of breathability. Model Izzy Hawken embodies the collection with a relaxed, understated grace, grounding the otherwise elevated silhouettes in a palpable, lived-in reality. Photographed by the duo Tatiana and Karol, the campaign effectively leans into editorial minimalism, stripping away the visual noise often associated with bridal marketing to favor a sophisticated, lifestyle-driven narrative. This work manages to reposition bridal wear not as a costume for a single day, but as a deliberate extension of a curated, fashion-forward wardrobe, proving that luxury fashion houses can indeed bring a refreshing, contemporary edge to even the most historically rigid categories.
Project Magda Butrym · Summer 2026 Line
Magda Butrym’s Summer 2026 line emerges as a masterclass in tactile luxury, perfectly distilling the essence of high-end resort wear through a lens of quiet, sun-drenched sophistication. Captured with an editorial eye, the campaign leans into a minimalist aesthetic, where the raw, organic textures of intricate crochet and 3D floral appliqués are elevated against stark, whitewashed architectural backdrops. Photographer Fausto Elizalde expertly harnesses natural light to create dynamic, high-key compositions, where dappled foliage shadows and sharp geometric silhouettes provide a rhythmic counterpoint to the fluidity of the garments. Model Lea Seelenmeyer brings a sense of effortless, windblown poise to the collection, grounding the ethereal mesh textures and sculptural ruffles in a relaxed, aspirational lifestyle narrative. By utilizing clean, high-contrast imagery and focusing on the interplay between deep blue oceanic horizons and brilliant whites, the project creates a cohesive, atmospheric visual language. Every frame serves as a study in craft, emphasizing the delicate construction of the crochet headscarves and dresses while maintaining a sharp, modern edge. Through this seamless blend of high-fashion portraiture and cinematic outdoor lifestyle photography, the brand successfully positions its latest offerings as the definitive uniform for a season defined by elegance, warmth, and the timeless, meditative beauty of the coast.
Project Magda Butrym · Magda Butrym Fall/Winter 26
The Magda Butrym Fall/Winter 26 campaign serves as a masterclass in tactile luxury, leaning into a refined, monochromatic palette that places material storytelling at the forefront. Captured through the lens of photographer César Segarra, the campaign presents a series of high-impact portraits that celebrate the juxtaposition of traditional tailoring and modern, structural embellishments. Under the art direction of Edward Kanarecki and with meticulous styling by Jacob K, the collection explores the interplay between plush faux fur, heavy leather, and delicate crochet, all anchored against the ornate backdrop of French-inspired interiors. The imagery reads as an exercise in editorial minimalism, where the focus remains steadfastly on the interplay between fabric and form. By utilizing natural light to cast soft, directional shadows, the production team highlights the intricate textures of quilted coats, snakeskin-embossed accessories, and detailed fringe. With hair by Damien Boissinot and makeup by Lucy Bridge, the casting—featuring Daria Kazakova, Malgosia Bela, and others—emphasizes a poised, sophisticated aesthetic that aligns seamlessly with the brand’s identity. The project effectively bridges the gap between commercial clarity and fashion-forward editorial, ensuring that every garment’s craftsmanship is both legible and aspirational. This season, Magda Butrym invites the viewer to look closer, finding depth in the details and richness in the disciplined, warm-toned composition that defines the house’s distinct vision for the upcoming colder months.
Project Magda Butrym · Magda Butrym S/S 2026 Campaign
The Magda Butrym S/S 2026 campaign captures the intersection of architectural structure and fluid serenity, firmly establishing a new visual language for the luxury fashion house. Photographer Robin Galiegue masterfully balances these opposing elements through a series of striking compositions that range from ethereal underwater portraits to high-contrast lifestyle imagery. In one instance, a model submerged chest-deep in crystalline water wears an oversized sculptural hat, showcasing an editorial sensibility that feels both intimate and grand. This cinematic framing is complemented by shots on a sun-drenched Mediterranean pier, where the interplay of voluminous draped silhouettes against stark concrete piers highlights the technical precision inherent in the brand identity. With styling by Jacob K, the collection leans into a sophisticated, clean aesthetic that prioritizes form, while the expert contributions of hair stylist Tom Wright and makeup artist Lucy Bridge ensure the subjects maintain a natural, focused presence throughout. Casting director Piergiorgio Del Moro curates a look that bridges the gap between raw, natural light environments and the polished, aspirational world of high-end fashion. The campaign effectively utilizes vertical orientation and soft lighting to ground its luxury appeal in reality, transforming the clothes from mere objects of desire into artifacts of a broader, well-defined coastal narrative that feels simultaneously modern and timeless in its execution.
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