Donna Karan
Donna Karan's refined luxury fashion campaigns and lookbooks across designer apparel
Featured Donna Karan projects
This week's top Donna Karan projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Donna Karan · DONNA KARAN SUMMER 26
The Donna Karan Summer 26 campaign captures a sophisticated evolution of luxury fashion, blending relaxed elegance with the raw, atmospheric beauty of coastal living. Under the expert creative direction of Daniel Packar and Roi Elfassy, the project leans into a refined editorial minimalism that elevates the brand's core identity. Photographer Tom Schirmacher masterfully utilizes natural light to drape each frame in the honeyed glow of golden hour, transforming the interplay between shimmering pool water and minimalist architecture into a cohesive visual narrative. Featuring the poise of model Andreea Diaconu, the imagery highlights sculptural gold hardware and fluid silhouettes, from pleated midi dresses to tailored cream sets, all brought to life through the precise styling of fashion editor Jessica Diehl. With hair styling by Panos Papandrianos and makeup artistry by Mariel Barrera, the series maintains a polished, effortless aesthetic that feels both timeless and evocative. By prioritizing clean, high-key lighting and intimate portraiture, the campaign achieves a cinematic quality that speaks to the modern, empowered Donna Karan woman. This body of work succeeds as a quintessential fashion campaign, where the subtle texture of garments and the expansive, sun-drenched settings work in perfect harmony to define a season of elevated summer luxury.
Project Donna Karan · Donna Karan SP26 Campaign
The Donna Karan SP26 campaign marks a return to the foundational elegance that defines the brand, stripping away excess to focus on the interplay between form, texture, and light. Through the lens of photographers Luigi & Iango and under the sharp creative direction of Trey Laird, the campaign leans into a monochromatic palette that emphasizes high-end tailoring and fluid silhouettes. The imagery channels an intimate, behind-the-scenes aesthetic, frequently incorporating studio equipment like tripods and lighting rigs into the frame, which lends a raw, professional authenticity to the glossy editorial output. Starring models Adriana Lima, Grace Elizabeth, and Joan Smalls, the portrait series utilizes high-key lighting to accentuate the subtle richness of woven textiles, lustrous silks, and structured leathers. By blending studio strobe techniques with soft, natural light, the campaign achieves a polished, modern look that highlights both the apparel and the craftsmanship of the accessories. The models' sleek, pulled-back hair and minimalist styling further solidify the focus on contemporary luxury, ensuring the collection feels both timeless and grounded. This project reads as a celebration of the modern woman, capturing poised confidence through a series of lifestyle portraits that favor compositional clarity and sophisticated, neutral tones over complex artifice.
Donna Karan · FW25 Hero
Donna Karan presents the FW25 Hero collection through a polished fashion campaign video. The production highlights the season's sophisticated apparel, featuring shimmering metallic dresses, textured outerwear, and tailored suiting captured against a clean studio backdrop. Utilizing live-action techniques and elegant soft focus, the campaign emphasizes the rich material quality of the collection’s leather accessories and garments. The visual narrative centres on dynamic, posed sequences that showcase the collection's high-end aesthetic in a commercial format.
Project Donna Karan · Donna Karan F26 Lookbook
The Donna Karan F26 lookbook serves as a masterclass in editorial minimalism, grounding the brand’s storied legacy in a series of clean, sophisticated portraits. Photographed by Hayden Worsfold, the collection leans into the tactile richness of luxury materials, juxtaposing smooth leather and satin against the plush, organic textures of faux fur and cable-knit wool. Under the precise eye of fashion editor and stylist Jessica Diehl, the aesthetic remains anchored in a disciplined, monochromatic palette—ranging from deep burgundy and chocolate brown to crisp tan and black—that highlights the architectural tailoring of the garments. With casting by Shawn Dezan, models Altyn Isabella and Nikita Wiorek inhabit these silhouettes with a composed, neutral confidence that lets the interplay of fabric and light take center stage. The photography, which utilizes a blend of soft natural light and disciplined studio strobes, emphasizes the structural integrity of pieces like the structured trench coats, draped midi dresses, and opulent hardware details. Throughout the lookbook, the minimalist environment serves as a refined backdrop, allowing the interplay of shadows and sheen to articulate the quality of each ensemble. By marrying high-end editorial sensibilities with a sense of accessible, modern elegance, the project captures a polished, timeless vision that honors the core tenets of the house while asserting a modern, elevated sartorial perspective.
Project Donna Karan · Holiday 2025
The Holiday 2025 campaign for Donna Karan features model Grace Elizabeth captured in a series of intimate, high-fashion portraits. Photographed by Hayden Worsfold, the imagery leans into a moody aesthetic, utilizing warm, directional soft light to highlight the collection’s structural evening wear and bold gold accessories. Fashion stylist Jessica Diehl pairs minimalist silhouettes, including strapless gowns and evening wear, with sculptural jewelry. The visual narrative is defined by a polished approach, set against textured studio backgrounds and architectural stone elements, employing chiaroscuro techniques to emphasize the raw textures and metallic accents throughout the fashion series.
Donna Karan · SS24
Donna Karan’s SS24 campaign captures the evolution of the brand’s signature power dressing and contemporary silhouettes. This fashion project leans into a mix of live-action technique and clean, studio-driven aesthetics to present the latest collection. The visual narrative oscillates between black-and-white portrait sessions and color interview segments, framed against a warm, textured backdrop. Alongside the studio work, the campaign incorporates architectural establishing shots of New York to ground the collection in the city. Sound production for the piece was provided by Sound Goods.
Donna Karan · FW24 Imaan
The Donna Karan FW24 Imaan campaign explores the intersection of high-fashion portraiture and intimate backstage documentary. By pairing polished, editorial framing with the raw texture of exposed brick environments, the project leans into a sophisticated aesthetic characterized by its use of warm, reflective surfaces. Captured through a live-action technique, the video balances composed fashion imagery with candid interview segments. The result is a grounded look at the seasonal collection, emphasizing dark, structured apparel through a clean, commercial lens.
Project Donna Karan · Donna Karan F/W 2025 Campaign
The Donna Karan Fall/Winter 2025 campaign features a series of portraits captured by photographer Mikael Jansson, with creative direction led by Trey Laird. The project leans into a polished, minimalist aesthetic, showcasing structured tailoring and rich, warm tones across a series of studio-based compositions. Models Claudia Schiffer, Imaan Hammam, Irina Shayk, and Mariacarla Boscono appear in the imagery, which emphasizes clean lines and architectural set design by Stefan Beckman. The styling, curated by Jessica Diehl, highlights textures like velvet and leather, complemented by hair styling from Damien Boissinot and makeup by Mark Carrasquillo.
Project Donna Karan · Donna Karan Cashmere Mist Fragrance 2025
The 2025 campaign for Donna Karan Cashmere Mist centers on a series of monochrome portraits featuring Imaan Hammam. Captured by photographer Annie Leibovitz, the project leans into a minimalist aesthetic defined by soft, natural light and clean compositional framing. Working in an editorial style, the imagery emphasizes tonal transitions and organic textures. The production utilizes analogue film techniques to create a classic, sculptural quality across both portraits.
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