Alex Perry
Featured Alex Perry projects
This week's top Alex Perry projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
Project Alex Perry · Resort 2025 Ad Campaign
For the Resort 2025 ad campaign, Alex Perry leans into a sharp, architectural aesthetic that highlights the house's mastery of structured tailoring. Captured through the lens of photographer Trevor Stones, the series functions as a masterclass in editorial minimalism, stripping away extraneous set design to place the focus squarely on the interplay between garment and form. Model Laura Worthington embodies this refined vision, pivoting between commanding, high-key studio portraits and more intimate, relaxed compositions. The photography utilizes a precise blend of high-key lighting and studio strobe setups to emphasize the tactile quality of the collection, ranging from rich velvet gowns to heavily embellished, crystal-dusted silhouettes. To break the clinical perfection of the white-wall backdrop, the team integrates subtle analogue touches, such as intentional light leaks that introduce a warm, human element to the otherwise precise framing. With hair by Joel Phillips and makeup by Victoria Baron, the styling remains intentionally understated, allowing the structural integrity of the tailored blazers and corset-inspired bodices to take center stage. This campaign effectively positions Alex Perry within the upper echelons of luxury fashion, balancing commercial polish with an experimental edge that feels both timeless and contemporary. The resulting imagery is a cohesive, fashion-forward showcase that celebrates the intersection of precise silhouette construction and clean, modern photography.
Project Alex Perry · Pre Fall 2025
The Pre Fall 2025 collection for Alex Perry is presented through a series of editorial portraits that emphasize sharp tailoring and contrast. The campaign, captured by photographer Trevor Stones, utilizes a clean, minimalist studio aesthetic to focus on the intricate textures of the garments, ranging from structured utility jackets to fluid evening gowns. Fashion direction by Kaila Matthews informs the styling, which pairs silhouettes like floor-length dresses and tailored blazers with consistent beauty choices. Model Stella Hanan features throughout, with hair styled by Sophie Roberts and makeup by Kellie Stratton. The photography relies on soft, diffused lighting and neutral backgrounds to highlight the drape and detail of the collection.
Project Alex Perry · Resort 25
The Alex Perry Resort 25 collection is defined by a rigorous approach to tailoring and surface texture. Captured against a minimalist, seamless white backdrop, the imagery leans into a restrained studio aesthetic, where the focus remains squarely on the sharp silhouettes of structured blazers, strapless bodices, and crystal-embellished overlays. Photographer and creative director Trevor Stones employs a series of deliberate lighting treatments, alternating between even, soft illumination and bold, horizontal light leaks that introduce warm chromatic streaks across the frame. These analogue-inspired distortions contrast with the collection's high-polish finish, highlighting the tactile interplay between sheer fabrics and intricate beadwork. Hair styling by Joel Phillips and make-up by Victoria Baron maintain a sleek, clean profile throughout the editorial.
Project Alex Perry · Resort 2024
The Alex Perry Resort 2024 campaign presents the label's latest collection through a series of structured, clean portraits. The work features a selection of evening gowns and tailored suits, captured with a consistent focus on silhouette and textural contrast. Photographer Justin Woo collaborates with creative director Trevor Stones to establish a minimalist aesthetic. The imagery utilizes soft, natural light against solid, textured backgrounds, while incorporating polished, editorial styling. The campaign utilizes a mix of horizontal and vertical compositions to highlight details like rhinestone detailing and sharp pinstripe tailoring. Beauty direction features sleek, straight hair styling by Michele Mcquillan and minimal makeup by Victoria Baron, framing the collection’s refined commercial look.
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