Alex Perry: Pre Fall 2025

Jun 2025

The Pre Fall 2025 collection for Alex Perry is presented through a series of editorial portraits that emphasize sharp tailoring and contrast. The campaign, captured by photographer Trevor Stones, utilizes a clean, minimalist studio aesthetic to focus on the intricate textures of the garments, ranging from structured utility jackets to fluid evening gowns. Fashion direction by Kaila Matthews informs the styling, which pairs silhouettes like floor-length dresses and tailored blazers with consistent beauty choices. Model Stella Hanan features throughout, with hair styled by Sophie Roberts and makeup by Kellie Stratton. The photography relies on soft, diffused lighting and neutral backgrounds to highlight the drape and detail of the collection.