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·Pre-Fall ´26 Campaign

Model in a green halter dress and headscarf reclining on a reflective bench before a desert backdrop with a blurred figure running

Model wearing Casablanca ringer top and sunglasses with headscarf against sunset sky

Two models posing outdoors at sunset for Casablanca Pre-Fall 26, wearing tracksuits and sunglasses against a desert landscape backdrop.

Model wearing a patterned fleece hoodie and dark shorts posed against a warm sunset sky backdrop with birds.

Two models in Casablanca Pre-Fall 26 campaign outdoors with dramatic sunset sky and desert ground

A man wearing sunglasses, a cap, and brown jacket lounging on a metallic platform set in a surreal desert landscape.

Model wearing dark sunglasses and black long-sleeve graphic tee with a yellow banana crossbody bag in a celestial landscape

Model wearing a dark dress, white bucket hat, and sneakers standing in a desert landscape against a starry night sky backdrop.

Model wearing dark sunglasses and a brown jacket standing on a rock holding a bird against a dramatic sunset sky

Model in patterned green and white hoodie and dark shorts standing on a sandy beach at sunset for Casablanca Pre-Fall 26 campaign.

Model talking on a smartphone wearing a patterned pink halter top and dark jeans in a desert landscape at dusk

Model wearing a matching patterned tracksuit and cap posing outdoors against a desert landscape background.

Model standing with bicycle wearing a dark jacket and patterned green shorts against a sandy desert and night sky

Man wearing a glossy black puffer jacket and sunglasses against a starry night desert landscape

Model wearing a blue and white gradient swimsuit holding a yellow ice pop on a rock at sunset.

Model wearing a gradient one-piece swimsuit posing in a desert landscape under a night sky with a full moon.

Casablanca Pre-Fall ´26 Campaign 2026

About

The Casablanca Pre-Fall 2026 campaign is a masterclass in atmospheric storytelling, blending high-end luxury fashion with an evocative, dreamlike desert aesthetic. Through the lens of photographer Per Appelgren, the project channels a surreal, cinematic mood that blurs the lines between reality and fantasy. The imagery utilizes a sophisticated interplay of natural light and high-contrast composition, placing models such as Eden Walsh and Georgia Palmer against vast, otherworldly dunes under vibrant, sunset-drenched skies. This editorial collection leans into the house's signature juxtaposition of technical sportswear and elevated leisurewear, brought to life through precise creative direction. The art direction, led by Maya Chantout and Steve Grimes, effectively integrates surrealist elements like metallic monoliths, celestial backdrops, and sharp CGI effects to ground the collection in a narrative of cosmic exploration. Stylist Helena Tejedor emphasizes a polished, athletic elegance, pairing structured tailoring and knitwear with playful, unexpected accessories that define the brand's contemporary identity. By balancing moody, low-key chiaroscuro lighting with the warm, saturated palette of the golden hour, the campaign creates a cohesive visual language that feels both adventurous and deeply luxurious. Ultimately, this project serves as a compelling exploration of movement and form, utilizing live-action techniques to capture a sense of solitary elegance within expansive, arid landscapes that feel remarkably timeless.