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  • ·Casablanca Pre-Fall 26 Campaign Desert Editorial
BrandCasablanca
ProjectPre-Fall ´26 Campaign
A man wearing sunglasses, a cap, and brown jacket lounging on a metallic platform set in a surreal desert landscape.

Casablanca Pre-Fall ´26 Campaign 2026

Associated creatives

Charaf Tajer
Charaf TajerDesigner
Per Appelgren
Per AppelgrenPhotographer
Helena Tejedor
Helena TejedorFashion Editor/Stylist
Maya Chantout
Maya ChantoutArt Director
Steve Grimes
Steve GrimesArt Director
Soichi Inagaki
Soichi InagakiHair Stylist
David Gillers
David GillersMakeup Artist
Caitlin Prosser
Caitlin ProsserCasting Director
Danny Hyland
Danny HylandSet Designer
Eden Walsh
Eden WalshModel
Emilia Ebeling
Emilia EbelingModel
Georgia Palmer
Georgia PalmerModel
Mohamed Hassan
Mohamed HassanModel

Tags

man lounging on pedestalman in desertmodel in brown jacketman wearing sunglassesman wearing capbrown jacketbaseball capsunglasses

Description

This editorial image from the Casablanca Pre-Fall 26 campaign features a man relaxing on a low metallic cylindrical pedestal amidst a stylized desert landscape with white rock formations and a dramatic sunset sky. The model wears a brown collared jacket, shorts, white crew socks, patterned slides, sunglasses, and a baseball cap while holding a small red fruit. The scene is shot with rich color grading and surreal atmospheric lighting, capturing a cinematic mood. Per Appelgren serves as photographer, with fashion styling by Helena Tejedor and art direction by Maya Chantout and Steve Grimes.

Style

Editorial, Horizontal, Warm, Golden Hour

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Chocolate (50%)
Pure White (30%)
Rust (20%)

Background

Desert

Context

Advertising Campaign, Lookbook