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Model in rust-coloured top and white shorts leaning against concrete wall in park landscape for Zomer ad campaign.

Zomer Spring 2025 Ad Campaign 2025

About

Captured by photographer Fumi Homma for Zomer's Spring 2025 ad campaign, this vertical portrait features a model leaning against a low concrete wall in an outdoor park setting in Japan. The subject wears a rust-coloured sleeveless top paired with white patterned shorts and dark mules. The natural lighting highlights the textured ground and surrounding greenery under a partly cloudy sky. Styled by Imruh Asha, the composition balances architectural concrete elements with organic landscape features.

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Background

Park

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Advertising Campaign