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  • ·Zomer Spring 2025 Ad Campaign Editorial Portrait
BrandZomer
ProjectSpring 2025 Ad Campaign
Model leaning against a dark geometric architectural wall wearing a cream dress with red floral applique and feather hem.

Zomer Spring 2025 Ad Campaign 2025

Associated creatives

Danial Aitouganov and Imruh Asha
Danial Aitouganov and Imruh AshaZomer Creative Directors
Fumi Homma
Fumi HommaPhotographer
Asako Sato
Asako SatoModel
Imruh Asha
Imruh AshaStylist
Kazuhiro Naka
Kazuhiro NakaHair
Taka Arakawa
Taka ArakawaCasting Director
Yoro-Park
Yoro-ParkLocation
Gifu Prefecture
Gifu PrefectureLocation
Japan
JapanLocation

Tags

woman leaning on wallwoman in cream dresscream dressdress with red feather hemred feather hemfeather hem dressasian woman modelasian womanwoman model

Description

This editorial portrait for the Zomer Spring 2025 ad campaign, photographed by Fumi Homma, features model Asako Sato posed against a stark, dark geometric architectural structure. Styled by Imruh Asha, the model wears a cream-toned dress embellished with a large sculptural floral applique and a vibrant red feather hemline. The composition contrasts the dark sculptural lines of the location in Gifu Prefecture, Japan, against a clear blue sky. Natural daylight illuminates the scene, highlighting the distinct textures of the feather trim and fabric details.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cream (40%)
Hot Pink (30%)
Jet Black (30%)

Background

Rooftop

Context

Advertising Campaign