BrandZara
ProjectSUMMER MEMORIES

Zara SUMMER MEMORIES 2026
Associated creatives
Tags
Description
A young child stands on a sandy beach for the Zara project Summer Memories, photographed by Toby Coulson with styling by Julia Sanchis Meseguer. The child wears a white t-shirt and patterned red shorts, holding a small toy shovel while resting one foot on a sand-filled bucket. In the background, a large yellow and white striped beach tent stands against an ocean shoreline under a clear blue sky. The composition captures a sunny outdoor moment with natural daylight and a nostalgic analogue aesthetic.
Style
Editorial, Vertical, Warm, Retro
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Pure White (40%)
Burgundy (30%)
Golden Yellow (30%)
Background
Sandy Beach
Context
Advertising Campaign, Lookbook

