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Two women with blonde curly hair wearing white underwear and tops against a solid red background with Willy Chavarria text

Willy Chavarria WILLY Underwear 2025

Associated creatives

Tags

Description

This striking fashion campaign image for Willy Chavarria features two models styled with voluminous blonde curly hair and wire-rimmed glasses, wearing matching white athletic-style underwear and tank tops. The figures stand closely together in profile and semi-profile against a vibrant, saturated red background with prominent white branding typography overlaid across the center. The composition is sharply lit, highlighting the clean white garments against the rich red backdrop. Directed by designer Willy Chavarria and photographed by Diego Bendezu, the editorial styling is completed with hair by Joey George and makeup by Yadim.

Style

Editorial, Vertical, Saturated, Clean

Techniques

Natural light

Industries

Lingerie & Underwear

Color

Pure White (50%)

Background

Solid Colour

Context

Advertising Campaign