Brand
ProjectPF 25

Sir The Label PF 25 2025
Associated creatives
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Description
Model Prinnie Stott strides profile-view along a paved urban sidewalk next to a classical stone facade for Sir The Label's PF 25 collection. She wears a tailored off-white oversized jacket paired with wide-leg trousers featuring a dusty rose block panel at the hip and dark pointed shoes. A dark textured street bollard stands in the foreground right of center. Photographed by Letty Schmiterlow with styling by Vanessa Coyle, the shot features soft natural daylight and muted neutral tones.

