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BrandRay-Ban
Project2024 Icons Ad Campaign
Close-up black and white portrait of an East Asian woman wearing round metal eyeglasses and a dark jacket against a white background.

Ray-Ban 2024 Icons Ad Campaign 2024

Associated creatives

Lucrezia Ganazzoli
Lucrezia GanazzoliPhotographer
Valentin Caron
Valentin CaronModels
Peng Chang
Peng ChangModels
Martina H.
Martina H.Models
Adamu
AdamuModels
Sissy Vian
Sissy VianStylist
Pier Paolo Lai
Pier Paolo LaiHair
Giovanna Fucciolo
Giovanna FuccioloMakeup
Barbara Nicoli & Leila Ananna
Barbara Nicoli & Leila AnannaCasting Director

Tags

east asian woman wearing round metal eyeglasseswoman wearing round metal eyeglassesround metal eyeglassesmetal eyeglasseseyeglasseseast asian womanwoman

Description

This black and white close-up portrait is part of the Ray-Ban 2024 Icons ad campaign, photographed by Lucrezia Ganazzoli with styling by Sissy Vian. The subject is an East Asian woman with long dark hair, wearing thin round metal eyeglasses and a dark jacket against a plain white background. Her hair blows softly across her face while she looks directly at the camera with a neutral expression. The high-contrast lighting accentuates the sharp lines of the eyewear and the texture of the garments. The iconic red Ray-Ban logo is overlaid prominently in the lower portion of the frame.

Style

Vertical, Commercial, Monochrome, Clean

Industries

Eyewear

Background

White Seamless

Context

Advertising Campaign