Ray-Ban 2024 Icons Ad Campaign 2024

Description

This portrait from the 2024 Icons ad campaign for Ray-Ban features a model with dark curly hair wearing dark sunglasses and a dark jacket. Photographed by Lucrezia Ganazzoli with styling by Sissy Vian, hair by Pier Paolo Lai, and makeup by Giovanna Fucciolo, the image is set against a clean white background. The red Ray-Ban logo is prominently displayed in the lower portion of the frame. The lighting creates sharp contrast, emphasizing the textures of the hair and clothing.

Style

Vertical, Commercial, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Eyewear

Color

Background

White Seamless

Context

Advertising Campaign