BrandRay-Ban
Project2024 Icons Ad Campaign

Ray-Ban 2024 Icons Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from the Ray-Ban 2024 Icons Ad Campaign features a model with dark curly hair posing in wire-rimmed aviator glasses and a black leather jacket. Captured by photographer Lucrezia Ganazzoli against a plain white background, the monochrome lighting emphasizes sharp facial features and textures. The iconic red brand logo is prominently overlaid at the lower portion of the frame. Styling was led by Sissy Vian with hair by Pier Paolo Lai and makeup by Giovanna Fucciolo.
Style
Editorial, Vertical, Monochrome, Clean
Industries
Eyewear
Color
Jet Black (70%)
Pure White (30%)
Background
White Seamless
Context
Advertising Campaign