Proenza Schouler Spring 2025 Ad Campaign 2025

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Proenza Schouler presents its Spring 2025 ad campaign, photographed by Tim Elkaïm and styled by Charlotte Collet with creative direction by Jack McCollough and Lazaro Hernandez. Model Betsy Gaghan reclines gracefully on a surface draped with a red blanket against a vivid red backdrop. The composition is balanced by a potted plant in a white planter positioned on the right side. The fashion styling features a flowing red dress paired with textured yellow footwear, complemented by hair styling from Ramona Eschbach and makeup by Jen Myles.