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  • ·Proenza Schouler Spring 2025 Ad Campaign Editorial
BrandProenza Schouler
ProjectSpring 2025 Ad Campaign
Model wearing a blue and white striped dress and blue sneakers seated on patterned cushions in a studio.

Proenza Schouler Spring 2025 Ad Campaign 2025

Associated creatives

Jack McCollough & Lazaro Hernandez
Jack McCollough & Lazaro HernandezProenza Schouler Creative Directors
Tim Elkaïm
Tim ElkaïmPhotographer
Betsy Gaghan
Betsy GaghanModel
Charlotte Collet
Charlotte ColletStylist
Ramona Eschbach
Ramona EschbachHair
Jen Myles
Jen MylesMakeup
Ashley Brokaw
Ashley BrokawCasting Director
Eric Mestman
Eric MestmanSet Designer

Tags

woman in striped dressstriped dressdressblue sneakerssneakersfemale modelmodel

Description

This fashion editorial image for the Proenza Schouler Spring 2025 ad campaign features model Betsy Gaghan seated amidst a collection of striped textiles and studio props. Photographed by Tim Elkaïm with creative direction by Jack McCollough and Lazaro Hernandez, the composition highlights a sleeveless blue and white striped dress paired with blue sneakers. The studio environment includes stacked cushions and soft backdrops with clean, bright lighting. Styling by Charlotte Collet, hair by Ramona Eschbach, makeup by Jen Myles, casting by Ashley Brokaw, and set design by Eric Mestman complete the production.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Royal Blue (50%)
Cream (30%)
Crimson (20%)

Background

White Seamless

Context

Advertising Campaign