BrandPlaytype
ProjectBrand Identity

Playtype Brand Identity 2021
Associated creatives
Tags
Description
A dark glass beer bottle with a light purple label rests diagonally across a textured, weathered grey stone surface. The composition captures the bottle from a high angle, featuring sharp natural shadows cast across the scene from overhead foliage or slatted structures. The bottle's label displays dark typography, and the lighting highlights the glossy contour of the glass against the matte stone background.
Style
Horizontal, Commercial, Warm, Raw
Techniques
Analogue / film, Natural light
Industries
Alcoholic Beverages
Color
Jet Black (60%)
Lilac (40%)
Background
Stone Texture
Context
E-commerce / Product