BrandPlaytype
ProjectBrand Identity

Playtype Brand Identity 2021
Associated creatives
Tags
Description
This image presents an exterior architectural view of a branding project created by Playtype. A bold black rectangular sign bearing white typography reading west port is mounted perpendicularly to a white neoclassical building exterior. The facade features detailed rusticated stonework and large arched windows with dark frames. Bright natural daylight creates sharp shadows across the textured white wall surface, highlighting the depth and clean lines of the dimensional signage.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Natural light
Color
Jet Black (30%)
Pure White (70%)
Background
Retail Storefront
Context
Advertising Campaign