Moncler Collection Spring 2025 Ad Campaign 2025

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Penn Badgley walks along a wet New York City cobblestone street in this campaign image for Moncler created under the creative direction of Remo Ruffini. He wears a quilted black puffer jacket and dark trousers with his arms crossed against the chill. Sunlight flares through a low atmospheric haze down the urban thoroughfare, flanked by historic brick buildings and parked vehicles.