Moncler Collection Spring 2025 Ad Campaign 2025

Description

Moncler presents its Spring 2025 ad campaign featuring actor and model Penn Badgley walking on a New York City street. Captured in a black-and-white monochrome tone, Badgley wears a quilted down jacket with a high collar and carries a dark duffel bag slung over his shoulder. The composition employs a shallow depth of field, softly blurring the urban architectural background. Creative direction is led by Remo Ruffini, showcasing a refined outdoor aesthetic.

Style

Editorial, Horizontal, Cinematic, Monochrome

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Street

Context

Advertising Campaign