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Brand
MoMA
ProjectBrand Identity
MoMA Sans Bold typography specimen sheet showing uppercase, lowercase, numbers, and symbols in white on a black background.

MoMA Brand Identity 2019

Associated creatives

Order
OrderGraphic Design

Tags

moma sans bold typographymoma sans boldmoma typographysans bold typographytypography specimen sheetmoma brand identityalphabet specimen

Description

This graphic design specimen sheet for MoMA presents the MoMA Sans Bold typeface across multiple rows against a solid black background. The display features the complete uppercase alphabet from A to Z, followed by the lowercase alphabet and a full set of numbers from zero to nine along with punctuation and symbols. The crisp white letterforms stand out cleanly against the dark background, demonstrating the distinctive geometric proportions and stroke weight of the typeface. This piece was created as part of the brand identity project for MoMA.