Home
·Media
·MoMA Miro exhibition brand identity street banner

MoMA outdoor vertical banner advertising a Miro exhibition mounted on a city street pole with skyscrapers behind

Brand Identity 2019

Associated creatives

Description

An outdoor vertical street banner for MoMA advertising a Miro exhibition is mounted on a metal pole against an urban backdrop of high-rise commercial buildings. The banner features bold typography with the MoMA logo, Spring 2019 season marker, the artist name Miro, and exhibition dates. Below the main text block, graphic artwork is displayed with warm yellow accents and dark imagery. The composition captures the signage outdoors in natural daylight amidst city architecture.

Style

Vertical, Commercial, Clean

Techniques

Typography, Natural light

Industries

Digital Media & Publishers

Color

Golden Yellow (50%)

Jet Black (30%)

Pure White (20%)

Background

Street

Context

Out of Home (OOH)