Max Mara Icons 2025 2025

Description

Edie Campbell stars in the Max Mara Icons 2025 campaign, photographed by Oliver Hadlee Pearch with styling by Emmanuelle Alt. The model stands on an urban street wearing a long, double-breasted camel wool coat with large lapels and button fastenings, hands tucked deep into the patch pockets. She pairs the outerwear with a light-coloured baseball cap bearing subtle embroidered branding and dark tinted sunglasses with thin metal frames. Her collared shirt and layered knitwear peek out from the open neckline of the coat. The composition uses a vertical format with a shallow depth of field, keeping the subject sharp against a softly blurred city backdrop with vehicular traffic and a glowing green traffic light in the foreground.