BrandMateriel
ProjectPre-Fall 2023 Ad Campaign

Materiel Pre-Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Captured for Materiel's Pre-Fall 2023 advertising campaign, a model stands in a full-length pose near water beneath an elevated bridge structure at dusk. She is styled in a vibrant red tailored pantsuit consisting of an oversized double-breasted blazer adorned with hanging accents and matching wide-leg trousers. The look is accessorized with a glossy black tied headscarf, high-neck underlayer, and dark gloves. Direct lighting illuminates the subject against a cool-toned, shadowed outdoor environment, anchored by the brand's typographic logo across the bottom frame.
Style
Vertical, Commercial, Moody, Cool
Techniques
Flash
Industries
Designer Fashion
Color
Scarlet (70%)
Jet Black (30%)
Background
Bridge
Context
Advertising Campaign