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Brand
Materiel
ProjectPre-Fall 2023 Ad Campaign
Model in black strapless leather dress posing against a bright yellow industrial background with arms raised

Materiel Pre-Fall 2023 Ad Campaign 2023

Associated creatives

Maia Gogiberidze
Maia GogiberidzeMateriel Creative Director
JAMPROJECT
JAMPROJECTAgency
Sopho Liparteliani
Sopho LipartelianiModels
Nino Chichinadze
Nino ChichinadzeModels
and Marisha Gvidani
and Marisha GvidaniModels
Viktoria Gigiashvili
Viktoria GigiashviliHair
Luchia Devejieva
Luchia DevejievaMakeup

Tags

woman in black leather dressblack leather dressleather dresswoman posingblack dressstrapless dress

Description

This vertical portrait features a model posing against a vibrant yellow industrial background for the Materiel Pre-Fall 2023 campaign. The model wears a form-fitting, strapless black leather minidress paired with delicate black heeled sandals. Her arms are raised behind her head in a confident, stylized pose. The lighting is directional, accentuating the sleek texture of the leather dress and casting soft shadows. Bold white typography spelling Materiel is anchored at the bottom of the frame.

Style

Editorial, Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (50%)

Context

Advertising Campaign