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  • ·Marella Summer 2026 Ad Campaign Portrait by Carin Backoff
BrandMarella
ProjectSummer 2026 Ad Campaign
Model reading a book outdoors by the sea wearing large statement earrings for the Marella summer ad campaign.

Marella Summer 2026 Ad Campaign 2026

Associated creatives

Santiago Morayta
Santiago MoraytaMarella Creative Director
The Style Council
The Style CouncilAgency
Robert Lussier
Robert LussierCreative Director
Carin Backoff
Carin BackoffPhotographer
Romain Wygas
Romain WygasVideographer
Mariam De Vinzelle
Mariam De VinzelleModel
Margherita Moro
Margherita MoroStylist
Lawrence Walker
Lawrence WalkerHair
Luciano Chiarello
Luciano ChiarelloMakeup
Rosie Vogel
Rosie VogelCasting Director
Praiano
PraianoLocation
The Alma Coast at the remote location
The Alma Coast at the remote locationLocation
Casa Privata
Casa PrivataLocation

Tags

woman reading bookwoman readingreading bookwomanbook

Description

Captured by photographer Carin Backoff for the Marella Summer 2026 ad campaign, this outdoor portrait features model Mariam De Vinzelle reading a book by the water. Styled by Margherita Moro with creative direction by Robert Lussier, the image showcases large metallic statement earrings against a sparkling coastal backdrop. Natural daylight illuminates the scene, highlighting the detailed textures of the sea and the reflective surface of the jewellery.

Style

Vertical, Commercial, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Background

Ocean

Context

Advertising Campaign