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BrandLOT61 Coffee Roasters
ProjectBrand Identity
Black and white coffee bag packaging featuring bold typographic design next to amber glass bottles on a windowsill.

LOT61 Coffee Roasters Brand Identity 2020

Associated creatives

Smörgåsbord
SmörgåsbordGraphic Design

Tags

coffee bag packagingcoffee bagcoffee packagingblack coffee bagpaper coffee bagamber glass bottlesglass bottlesamber bottles

Description

This image showcases the brand identity and packaging design for LOT61 Coffee Roasters, created by Smörgåsbord. The central subject is a black paper coffee bag featuring bold, oversized white typography. Beside the bag sit several amber glass bottles on a white windowsill, catching direct natural sunlight. The composition is shot with a shallow depth of field, softly blurring foreground elements while highlighting the textured paper surface and graphic branding.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Natural light

Industries

Beverages

Color

Jet Black (60%)
Pure White (40%)

Background

Road

Context

Advertising Campaign