BrandKenzo

Kenzo Lunar New Year 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This portrait from the Kenzo Lunar New Year 2025 ad campaign features a male model wearing a black button-down shirt with gold embroidered lettering on the chest pocket, layered over a white collar. The background is a solid, vibrant red that casts deep, sharp shadows behind the subject. The lighting creates high contrast across the scene, highlighting the texture of the fabric and the subject's features. The composition is vertical and tightly framed, capturing the upper body in a direct, confronting pose. The styling and art direction reflect a clean, bold aesthetic for the fashion brand's seasonal release.
Style
Editorial, Vertical, Warm, Clean
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Gold (20%)
Background
Coloured Seamless
Context
Advertising Campaign

