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An ITV billboard advertisement on a brick wall showing two panels promoting Playing Nice with people and dates

ITV Brand Identity 2025

About

An outdoor billboard for ITV advertising Playing Nice is mounted on a textured dark red brick wall. The billboard features two distinct panels displaying promotional imagery, typography with the date 10th January, and the ITV logo. In the foreground, a paved sidewalk runs horizontally across the frame with motion blur from passing traffic, creating a dynamic urban contrast to the stationary display.

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Background

Street

Context

Out of Home (OOH)
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