Brand
ProjectFunctional Essentials

H&M Functional Essentials 2026
Associated creatives
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Description
Vilma Sjöberg poses for the H&M Functional Essentials project, photographed by Mark Rabadan with creative direction by Georgina Kim. Standing in front of a white seamless studio backdrop, she is styled in a minimalist black sleeveless crewneck top paired with a tailored black lower garment. The lighting is soft and even, highlighting the clean silhouette and understated monochromatic palette of the contemporary wardrobe essentials.
