Brand Identity 2021

Description

This brand identity image for HERO features a person holding a large black tote bag adorned with large white printed lettering. The individual is dressed in a vivid pink crewneck sweatshirt and light blue denim jeans. The subject stands centrally against a solid, textured purple backdrop that creates a strong vertical framing. Soft lighting casts gentle shadows to the side, highlighting the clean composition and graphic contrast of the accessories.

Style

Vertical, Commercial, Saturated, Clean

Color

Background

Solid Colour

Context

Advertising Campaign