Brand
ProjectBrand Identity

HERO Brand Identity 2021
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Description
This image for the HERO brand identity project features a close-up of a person wearing white leather high-top sneakers and a textured lavender sock. A smartphone is tucked inside the sock, displaying a graphic layout on screen that reads HELLO HUMAN with an image of a person. The composition is set against a solid purple studio background with clean lighting casting a soft shadow to the left. The graphics were designed by PARSONS and Studio Gummi.