Brand
Helmut Lang Helmut Lang Spring/Summer 2025 2025
Associated creatives
Tags
Description
This portrait from the Helmut Lang Spring/Summer 2025 campaign features a male model captured in a clean studio setting. The subject is wearing an olive green short-sleeved button-up shirt with prominent utility pocket detailing and a sharp lapel collar. Soft, directional lighting defines his profile as he gazes off-camera. The composition employs a neutral grey backdrop, keeping the focus entirely on the garment's structure and tailoring.
Style
Editorial, Vertical, Desaturated, Clean
Techniques
Natural light
Industries
Designer Fashion
Color
Olive (100%)
Background
Grey Seamless
Context
Advertising Campaign