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Brand
Helmut Lang
ProjectHelmut Lang Spring/Summer 2025
Model wearing an olive green short-sleeve utility shirt and matching trousers against a pale grey seamless background.

Helmut Lang Helmut Lang Spring/Summer 2025 2025

Associated creatives

Pegah Farahmand
Pegah FarahmandPhotographer
Jason Rider
Jason RiderFashion Editor/Stylist
Becca Thandi Halev
Becca Thandi HalevArt Director
Tamara McNaughton
Tamara McNaughtonHair Stylist
Yumi Lee
Yumi LeeMakeup Artist
Anita Bitton
Anita BittonCasting Director
Richard Nguyen
Richard NguyenCasting Director
Whitney Hellesen
Whitney HellesenSet Designer
Leah Stammer
Leah StammerProducer
Carol Ai
Carol AiTailor
Joseph Uyttenhove
Joseph UyttenhoveModel
Lara Menezes
Lara MenezesModel

Tags

man in olive green utility shirtolive green utility shirtutility shirtman in olive green trousersolive green trousersdark brown leather beltbrown leather beltleather belt

Description

This portrait for the Helmut Lang Spring/Summer 2025 campaign features a male model standing against a neutral grey seamless backdrop. He wears an olive green short-sleeve utility shirt with chest pockets and matching trousers, accented by a dark brown leather belt. The lighting is soft and even, highlighting the clean lines of the minimalist outfit. The composition is vertical and centered, emphasizing the tailored silhouette of the apparel. The campaign was photographed by Pegah Farahmand with fashion styling by Jason Rider.

Style

Editorial, Vertical, Clean

Industries

Designer Fashion

Color

Olive (90%)
Chocolate (10%)

Background

Grey Seamless

Context

Advertising Campaign