Helmut Lang Helmut Lang Spring/Summer 2025 2025

Description

A full-length portrait of a male model stands against a neutral grey wall for the Helmut Lang Spring/Summer 2025 campaign. Photographed by Pegah Farahmand with fashion styling by Jason Rider, the subject wears a black cropped jacket over a crisp white button-down shirt, paired with black trousers and white shoes. Large white overlaid typography reading HELMUT LANG spans the center of the frame, with smaller secondary text along the bottom border. The lighting is soft and even, highlighting the clean, minimalist composition and tailoring details.

Style

Editorial, Vertical, Clean, Nostalgic

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Grey Seamless

Context

Advertising Campaign