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Large Chicago Style Hot Dog billboard for Foxtrot mounted on a red brick building exterior with a street sign and bike racks below.

Foxtrot Brand Identity 2023

About

A large outdoor advertising billboard featuring the Chicago Style Hot Dog design for Foxtrot is mounted across the weathered red brick facade of a commercial building. The billboard consists of three vertical panels with yellow, red, and blue backgrounds displaying retro-styled graphics of hot dogs and typography. Below the main display, a street sign and black metal bike racks stand on the pavement in front of a dark doorway and a set of red metal stairs. Natural sunlight casts sharp shadows across the brick wall and the sidewalk. The scene captures an urban outdoor campaign setting.

Brand

Foxtrot

Project

Foxtrot Brand Identity 2023

Keywords

billboardoutdoor billboardadvertising billboardchicago style hot dog billboardhot dog billboardfoxtrot billboardbrick buildingred brick buildingbuilding facade

Credits

Perky Bros
Graphic Design
Note
Graphic Design
Company Policy
Graphic Design
Orchidea Agency
Graphic Design
Studio Herrström
Graphic Design

Styles

HorizontalCommercialWarm

Techniques

Natural light

Industries

Fast Food

Background

Residential Building

Context

Out of Home (OOH)
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