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BrandFoxtrot
ProjectBrand Identity
Top-down view of potato chips spilling from a bag onto a red tiled surface alongside mustard and peppers

Foxtrot Brand Identity 2023

Associated creatives

Perky Bros
Perky BrosGraphic Design
Note
NoteGraphic Design
Company Policy
Company PolicyGraphic Design
Orchidea Agency
Orchidea AgencyGraphic Design
Studio Herrström
Studio HerrströmGraphic Design

Tags

potato chips bagpotato chipschips bagyellow bagfood packagingpackaging designcondimentsmustard bottlepeppers

Description

This image showcases brand identity design for Foxtrot, highlighting a colourful product packaging layout. Potato chips spill from a yellow bag across a vibrant red tiled surface, accompanied by scattered condiments including mustard bottles, small peppers, and pickles. The composition is split vertically, featuring bold typographic layout elements on a solid black panel on the left. The lighting is bright and directional, emphasizing the rich textures and saturated color palette of the packaging and food items.

Style

Horizontal, Commercial, Saturated, Clean

Techniques

Typography

Industries

CPG / Packaged Food

Color

Golden Yellow (50%)
Scarlet (50%)

Context

Advertising Campaign