ProjectBrand Identity

Brand Identity 2019
Associated creatives
Tags
Description
A diptych photograph displaying a white building exterior on the left and a close-up of a red typographic poster on the right. The left panel shows a low-rise white commercial building with boarded-up windows covered in bright red posters, a slender palm tree in the foreground casting shadows, and a classic street lamp. The right panel provides a detailed view of the red text on white paper, reading SHRINK WRAPPED DREAMS SINCE 2005. The scene is shot in bright, natural daylight with crisp shadows stretching across the structure.
Style
Editorial, Horizontal, Warm, Clean
Techniques
Analogue / film, Natural light
Color
Pure White (60%)
Crimson (30%)
Background
Street
Context
Advertising Campaign