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BrandFerragamo
ProjectSpring 2025 Ad Campaign
Naoki Sumiya and Liu Wen wearing black eyewear for Ferragamo Spring 2025 ad campaign photographed by Juergen Teller.

Ferragamo Spring 2025 Ad Campaign 2025

Associated creatives

Maximilian Davis
Maximilian DavisFerragamo Creative Director
Ferdinando Verderi
Ferdinando VerderiCreative Director
Juergen Teller
Juergen TellerPhotographer
Dovile Drizyte
Dovile DrizyteCreative Partner
Claudia Campana
Claudia CampanaModels
Liu Wen
Liu WenModels
Naoki Sumiya
Naoki SumiyaModels
Diogo Gomes
Diogo GomesModels
Lotta Volkova
Lotta VolkovaStylist
Virginie Pinto Moreira
Virginie Pinto MoreiraHair
Thom Walker
Thom WalkerMakeup
Sylvie Macmillan
Sylvie MacmillanManicurist
Villa Mangiacane
Villa MangiacaneLocation
Tuscany
TuscanyLocation

Tags

naoki sumiya and liu wennaoki sumiyaliu wentwo models wearing black eyewearblack eyewearblack glasseseyewearglasses

Description

This vertical portrait features models Naoki Sumiya and Liu Wen for the Ferragamo Spring 2025 ad campaign, photographed by Juergen Teller in Tuscany. Both models wear prominent black designer eyewear against a textured stone background. Naoki Sumiya wears a brown suit jacket, while Liu Wen wears a black top with strap details. The composition is clean, captured with natural light, highlighting the modern accessories and minimalist editorial styling.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Eyewear

Color

Jet Black (50%)
Camel (50%)

Background

Stone Texture

Context

Advertising Campaign