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Claudia Campana seated in a floral armchair holding a black fringed handbag for Ferragamo Spring 2025 campaign

Ferragamo Spring 2025 Ad Campaign 2025

About

Claudia Campana is photographed by Juergen Teller for the Ferragamo Spring 2025 ad campaign, titled Firenze and shot on location at Villa Mangiacane in Tuscany. The model is seated in a large, vintage floral armchair, wearing a white long-sleeve top and white textured shorts. She holds a prominent black fringed handbag featuring gold hardware. The composition is vertical with visible typography reading 'FIRENZE' and 'FERRAGAMO'. Styling is by Lotta Volkova, with hair by Virginie Pinto Moreira, makeup by Thom Walker, and manicures by Sylvie Macmillan under creative direction by Ferdinando Verderi.

Brand

Ferragamo

Project

Ferragamo Spring 2025 Ad Campaign 2025

Keywords

claudia campanamodel seated in armchairclaudia campana seatedwoman holding handbagblack fringed handbagfringed handbagblack handbagfloral armchairvintage armchair

Credits

Maximilian Davis
Ferragamo Creative Director
Ferdinando Verderi
Creative Director
Juergen Teller
Photographer
Dovile Drizyte
Creative Partner
Claudia Campana
Models

Styles

EditorialVerticalWarmClean

Techniques

Analogue / filmNatural light

Industries

Luxury Fashion Houses

Background

Set-dressed

Context

Advertising Campaign