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  • ·Dior Spring 2025 Ad Campaign menswear portrait by Pieter Hugo
Close-up portrait of a male model wearing dark sunglasses and a black collared shirt against a pale backdrop with large green leaves

Dior Spring 2025 Ad Campaign 2025

Associated creatives

Tags

Description

This portrait from the Dior Spring 2025 ad campaign features a male model styled in dark sunglasses and a black collared shirt, captured by photographer Pieter Hugo with creative direction by Kim Jones, Karl Bolander, and Ronnie Cooke Newhouse. The composition combines sharp, clean studio lighting with organic tropical leaf elements framing the subject against a soft pinkish background. The model has slicked-back dark hair and a neutral expression, highlighting the minimalist aesthetic of the eyewear and apparel. Additional creative credits include styling by Melanie Ward, hair by Benjamin Muller, makeup by Peter Philips, and casting by Shelley Durkan. The official brand logo appears distinctly in the bottom right corner of the frame.

Style

Editorial, Vertical, Commercial, Clean

Techniques

Natural light

Industries

Menswear

Color

Jet Black (50%)

Context

Advertising Campaign