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  • ·Dior Spring 2025 Ad Campaign Editorial by Pieter Hugo
BrandDior
ProjectSpring 2025 Ad Campaign
Model wearing a bucket hat and patterned sweater holding a handbag while standing on a painted platform with ceramic cats.

Dior Spring 2025 Ad Campaign 2025

Associated creatives

Kim Jones
Kim JonesDior Men’s Creative Director
Karl Bolander and Ronnie Cooke Newhouse
Karl Bolander and Ronnie Cooke NewhouseCreative Director
Pieter Hugo
Pieter HugoPhotographer
Dugyeong Kim
Dugyeong KimModels
Louis Mercurol
Louis MercurolModels
LV Yifan
LV YifanModels
Malick Bodian
Malick BodianModels
Oskar Geipel
Oskar GeipelModels
Melanie Ward
Melanie WardStylist
Benjamin Muller
Benjamin MullerHair
Peter Philips
Peter PhilipsMakeup
Shelley Durkan
Shelley DurkanCasting Director

Tags

male model in patterned sweaterpatterned sweaterwhite sweaterblue trousersbucket hatleather handbaghandbagmale model

Description

This image from the Dior Spring 2025 ad campaign, photographed by Pieter Hugo, features a male model posing on a colorfully painted circular platform against a soft pink backdrop. He wears a patterned white knit sweater, pleated blue trousers, and a light-colored bucket hat while carrying a structured leather handbag. To his left stands a large, lush green tropical plant, and two decorative ceramic animal sculptures rest on the floor beside the platform. The composition is stylized and balanced, captured with clean studio lighting that highlights the textured garments and artistic set elements.

Style

Editorial, Vertical, Earthy, Clean

Industries

Luxury Fashion Houses

Color

Navy (50%)
Pure White (30%)
Beige (20%)

Background

Coloured Seamless

Context

Advertising Campaign